Museum of Urban and Contemporary ArtThe Museum of Urban and Contemporary Art (MUCA) in Munich is a vibrant cultural institution focused on showcasing innovative urban and contemporary art. It provides a platform for diverse artistic expressions, from street art to modern visual culture, and aims to engage audiences through dynamic exhibitions and educational programs. With a commitment to pushing artistic boundaries, MUCA fosters dialogue and creativity, making it a key hub for both local and international art communities.
The museum exhibit poster will reflect the expressive styles of Damien Hirst, Richard Hambleton, and Antony Micallef through carefully designed typography. Drawing inspiration from Hirst’s bold construction, Hambleton’s street art, and Micallef’s confrontational approach, the typography will mirror the intensity and hidden meanings in their work. Each letter will complement the artist’s unique style—industrial for Hirst, organic for Micallef, and gritty for Hambleton. In addition to creating striking typography, the design will convey a sense of deeper meaning, reflecting how the artists' works are shocking at face value but reveal hidden layers of interest upon closer examination. Through thoughtful use of hierarchy, size, and spacing, the typography will guide the viewer’s eye, balancing both informative and artistic elements to fully immerse the audience in the exhibit.
Obscure — Bold — Message — Expressive — Biology — Impact
Process
2023
To capture the intensity and hidden meanings in their work, the typography was carefully illustrated using ink, along with a variety of brushes, pens, and markers. Each letter was crafted with intentional variation in pressure, expression, and movement to reflect the emotional depth of the art. After experimenting with different styles, textures, and expressions, the letters were broken apart and recombined to form a cohesive, Frankenstein-like title that encapsulated the essence of the exhibition. The background of the poster features a long paragraph of quotes from each artist, describing their processes and artwork, adding a layer of depth and meaning. This text helps to evoke the idea of looking beyond surface-level shock and exploring the hidden significance in the artists' works. Ultimately, the design balances both striking visual elements and a deeper narrative, inviting viewers to experience the exhibit in a more immersive and reflective way.
